I’ve always

KNOWN I

WANTED MORE

I WANTED TO BE MORE, EXPERIENCE MORE, EARN MORE.

But my confidence had been ruined. Opportunities were thin on the ground on the estate where I grew up and long term bullying at school, in relationships and even in my first job had knocked my confidence. I knew there must be more to life but I didn’t know what so I studied for a law degree whilst working full time. Once I’d graduated, I still didn’t feel like I was on the right path so I tried several other corporate career positions, working crazy 80 hour weeks. Everyone said I was lucky to be earning so much money and to have ‘fallen on my feet’ but I didn’t feel lucky. In 2011 I had twin boys and had to go back to work again when they were 5 months old for financial reasons. I was in a job where I worked long hours, felt unfulfilled and just didn’t get enough time to see my kids.

Lisa Johnson Coaching

I DIDN’T KNOW

WHAT TO DO

OR HOW TO CHANGE THINGS.

I realised the only way to have the life I really wanted was to start my own business while I was working and so my wedding planning business was born. It became clear that I knew nothing about being an entrepreneur and made a ton of (sometimes costly) marketing mistakes. So what now? I couldn’t wait around for divine inspiration, so I decided to hire a business coach. I found one who I really wanted to work with, but had spent so much money already on my business that I was broke. I stuck it on a credit card and vowed to give it my best shot.


THAT’S WHEN EVERYTHING

CHANGED!

I learned so much about business. I worked hard on my mindset and put into place a plan of action that saw me go from no clients to fully booked with my perfect clients in 5 months whilst upping my prices 3 times in that timeframe.

Industry colleagues wanted to know how I had achieved this. So I started to spend time with them, helping them to analyse their businesses, who their ideal clients were and how they could go about attracting them. They then started seeing huge successes, and increasing their profits as a result of the guidance I had given them.

This was the seed of my coaching business being born and launched. Within the first 6 months I was hitting 6 figures and every programme I launched was selling out within hours. I was being features in amazing press too such as the BBC, Red magazine and Psychologies.

However awesome this rapid ascent to success was, I soon realised that I was going to hit an income ceiling if I continued working in the same way. I was also exhausted and I wanted to spend more time travelling and with my family. I knew there must be another way, and I needed to work smarter and was intrigued by what I had read about passive income. So, I studied. I learned everything I could about passive income, actually spending over £80k in one year on coaching and courses with amazing coaches including Shaa Wasmund, Taki Moore and Tony Robbins.

BIG GAMBLE?

WITHOUT A DOUBT, BUT THERE IS NO GROWTH WITHOUT INVESTMENT AND BOY WAS IT WORTH IT.

I realised what worked and what didn’t work when it came to courses and memberships and now earn the majority of my income from these income streams, only taking on 1-1s rarely and because I want to.

I developed an 8 step system to go from 1-1 in your business, regardless of the service you provide, to earning passively from courses and memberships that give you the life you really want.

My business just grew and grew and I started making more money than I ever realised I could.